Bill Su

Data-Driven Business Solution Engineer, Entrepreneur
- Getting Shit Done Since 1993

Change the World With Me

I Ride the Wave of Change

Close your eyes, imagine a wave thousands of feet high clashing over our city; a wave not made of water or vapor, but of vast amount of information and ideas. Everything the wave touches is going to be revitalized and washed anew. It is going to break down every fragment of our society, and in its place, erecting a new one that is more prosperous, equal, and free. I, Bill Su, WILL ride the wave; I WILL reshape the world with data; and like it or not, I WILL change the world. So brace yourself, and I will see you on the other side.

Join the Revolution

So, What Can You Do?

Data Science

Wrangle, analyze, and visualize large quantities of data, and come up with tools to solve problems using machine learning algorithms.

Business Consulting

Identify business problems, systematically analyze those problems, and come up with actionable insights.

Web Development

Develop full-scale web applications using Rails, Jango, MEAN, and .NET with user experiences in mind.

Entreprenuership

Build things, change the world, get shit done, get more shit done. Create liberty and freedom for all with data.

As part of a Consumer Analytics class, my team systematically analyzed Kate Spade's marketing campaign "cast of character" and presented ten key recommendations to Kate Spade executives. The analysis we conducted include but are not limited to brand archetype analysis, user testing, survey data analysis, social media analysis, and web traffic analysis.
View Project Deliverable
As part of the Integrated Core Curriculum at McIntire School of Commerce, my team worked with Hilton Worldwide to help them appeal luxury hotels to millennial. We first conducted a industry and strategy analysis of Hilton's Conrad brand, and then came up with a marketing partnership with GoPro to appeal to millennials.
View Project Deliverable
As part of a international consulting team, I consulted for Bodega Vistalba, a famous winery in Mendoza, Argentina to improve their tourism processes. Ultimately, we recommended the modification of Vistalba's tourism route and addition of supplementary materials during the tours to maximize customer experiences and improve brand equity. Analyses we used include user experience analysis, transaction data analysis, and business system analysis.
View Project Deliverable
This project's goal is to systematically analyze the open-source college scoreboard dataset and identify key factors that determines the return on investment of a college. My team identified 128 key variables from over 3000 variables and further reduced those 128 variables into 10 composite variables. Ultimately, we created an Shiny Application that help students both look up college ROIs and predict college ROIs given certain college characteristics.
View Project Deliverable, View Shiny Application
With the guidance of McIntire Center of Analytics professor JingJing Li, I drafted a research paper outlining the landscape of big data technologies and provided a framework to guide firms in selecting big data technologies for their needs. This paper is going to be incorporated into a paper that is currently being drafted by professor Li.
View the Paper Here
Emodelun.com is the first digital Model United Nations platform created by me that systematically digitalized all communications during a Model United Nations conference. It was constructed thorugh the Ruby on Rails framework. The platform was launched on April, 2016 at University of Virginia, and I am planning to growth this platform be adopted by other Model United Nations Conferences around the country. The eventual goal of the platform is to create a unified Model United Nations delegate profiling system.
View the Platform Here View Sourcecode on Github
Data Science/Business Consulting
Kate Spade Customer Analytics
Business Consulting
Hilton Worldwide Millennial Marketing
Business Consulting
Bodega Vistalba Tourism Improvement
Data Science/Web Development
College ROI Analysis
Data Science
Big Data Technology Landscape Analysis
Web Development/Entrepreneurship
Emodelun.com

Let's Get In Touch!

I love to help you with your projects and challenges, simply call me, shoot me an email, or find me on social media!

567-277-1022

billsu@digitalc.org

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Bill Su

@DataWithBill